Born from humble beginnings in 1961, Mothercare is now a global business with over 700 stores across more than 30 markets. We are proud of our British heritage but are also passionate about helping parents and children create their life stories.
Drawing on decades’ worth of experience in all things baby, Mothercare Global Brand (MGB) develops product that makes parenting easier and keeps kids happy too. From there, we create content and assets with personality and emotion to engage customers and drive sales for our franchise partners. Like the parenting journey though, it’s not always been easy.
Over the years, we’ve had our fair share of bumps in the road but it’s part of our story. Now, our partnership with Boots is the start of a new chapter that is bringing Mothercare back to the UK high street. That’s just one of that many reasons why it’s such an exciting time to work at MGB. For 60 years, we've grown with families all around the world and we're still just as committed to supporting parents through all the little moments and big adventures.
Take a scroll below to see some of the milestones we’ve reached along the way.
the beginning of our story…
1961
Founded by Selim Zilka and Sir James Goldsmith, opening the first store in Kingston.
1968
Mothercare increases the range of children’s clothes up to the age of 5.
1972
Mothercare becomes a public company.
1983
Founded by Selim Zilka and Sir James Goldsmith, opening the first store in Kingston.
1987
First stores open in Malaysia, Hong Kong, Singapore and Greece.
1990s
Mothercare expands further globally into Russia and Europe.
2000
Mothercare.com is launched and Mothercare PLC is formed as a sole business.
2007
Mothercare acquires The Early Learning Centre (ELC) stores around the globe.
2011
Alshaya opens their 200th store – Morocco Mall.
2015
Mothercare Russia opens their 100th store – Detsky Mir.
2017
Mothercare Journey Pushchair launches.
2018
Mothercare wins award for Body Proud Mums campaign.
2019
The Early Learning Centre sold to the Entertainer and UK business enters administration.
2019
Mothercare experience store launched in Singapore – Harbour Front.
2020
Mothercare Global Brand (MGB) is formed and partnership with Boots UK & Ireland is launched.
2021
Mothercare Cyprus celebrates their 36th anniversary.
2021
Mothercare celebrates their 60th anniversary.
Our office
Located within Apsley on the fringes of Hemel Hempstead, you’ll find Mothercare Head Office in Westside, a modern and bright complex. It’s just a stone’s throw from the Grand Union Canal, with nearby shops and waterside pubs, perfect for sunny lunches with a view (or a cheeky glass after work!).
If you’re coming for a visit, here’s how to find us:
Mothercare Global Brand Limited Westside 1, London Road, Hemel Hempstead, HP3 9TD
By car
Westside is located on the A4251 with direct links to the M25 (junction 20) and A41 (Aylesbury – Watford). Alternatively, it’s also within 4 miles of the M1 (junction 8). As you drive into Westside Business Park and past the security gate, Westside One is the furthest building towards the back with visitor parking out front.
By train
Apsley Railway Station is a short stroll away, about ten minutes (maybe less if you’ve had your morning coffee!). It runs a high-speed service to Watford Junction (10 mins) and London Euston (30 mins).
By bus
The 500 bus provides a regular service between Aylesbury and central Watford from outside the office. The nearest stop to Westside is called Doolittle Meadows.
